Journal
Four questions we get asked every week.
Written down so the answer is the same whoever is behind the counter.
18 July 2026
What a GI tag actually protects
It is not a quality mark. It is a map.
30 June 2026
Telling a handloom Kota from a powerloom one
Count the squares. They should disagree with each other.
22 May 2026
The village we cannot name
One cloth in the shop breaks our own rule, and it stays anyway.
9 April 2026
Harda, iron, alum
Where the colours in a block print actually come from.